Toyota Partners with Nonprofit to Rebuild Homes and Lives with St. Bernard Project

By 2009, four years after Hurricane Katrina hit on Aug. 29, 2005, there were 8,000-plus displaced homeowners in the New Orleans area still struggling to move back home, but who didn’t have money or insurance for repairs. Worse, they were being joined by an increasing number of homeowners who had suffered contractor fraud.

“We had to rebuild more houses,” said CEO and SBP co-founder Zack Rosenburg. “We had to do it faster and even more efficiently.”

With help from the Toyota Production System Support Center (TSSC), they’d become unstuck, slashing lead time to just 60 days and dramatically increasing the number of quality homes rebuilt monthly.


Read a very thorough breakdown of improvements being implemented at: